COMMENTARY
Global Pharmas Casting Colder Eyes on Japan Market; PhRMA, EFPIA to Up Lobbying Efforts with Govt, Ruling Parties
A few years ago, Japan’s drug market was attracting massive foreign investments. While other major markets showed tepid growth, Japan introduced a price maintenance scheme for on-patent drugs and positive measures to reward innovation, prompting global mega pharmas to ramp…
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A few weeks ago, I had coffee with a very talented executive. Let’s call him Kenji. He has a great job, a big salary, and a solid team. But he was unhappy. He felt bored and wanted a new challenge.…





