Drug wholesalers must come up with new ways to tap their field representatives by carving out new businesses as the government’s updated 80% generic penetration target will add further impetus to generic inroads in Japan, the chief of Mediceo Corporation…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





