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March 27, 2015
Philip Carrigan Several years ago, I searched for a brand director for Advair in Japan. GlaxoSmithKline’s marketing director for the product was a tall, charismatic American. He aimed to take the marketing team from providing communication support for the detailmen…

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Japan’s Ministry of Health, Labor and Welfare (MHLW) on March 5 unveiled the revised NHI prices for drugs subject to…

By Kohei Hori

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Japan’s all-important reimbursement policy panel on December 20 approved an outline of drug pricing reforms for FY2024, which enshrines a…