One salient aspect of the Japanese pharmaceutical market of late emerged from drug makers’ April-September earnings: We are finally in an era of rapid generic penetration. A Jiho tally revealed that April-September sales in Japan of 41 major off-patent branded…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





