Japan’s cost-effectiveness assessment (CEA) panel has approved a revised handling policy for the CEA system for FY2026, with the health…
BUSINESS
Drug Makers’ Plans for MRs Becoming Clearer; Takeda to Bolster Force, Sanofi Making Big Reduction
Pharmaceutical manufacturers’ increasing efforts to reform their marketing systems and optimize personnel are likely to have a direct impact on the number of their MRs. Takeda Pharmaceutical, which has switched to a category-based marketing system in April, expects its MRs…
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