BUSINESS
Why Did Sanofi Decide to Begin Independent Marketing? Future Relationship with Nichi-Iko Remains in Doubt
Sanofi K.K., which has a capital and business tie-up with Nichi-Iko Pharmaceutical, has decided to independently market generics in Japan. The company will launch two products in June. It plans to increase the number thereafter and boost its generic drug…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





