BUSINESS
Success in Emerging Markets Key for Drug Makers’ Growth: IMS Japan Senior Principal
The future growth of pharmaceutical companies depends on their success in emerging markets, a senior principal of IMS Japan said on May 25. “If (companies) want to achieve growth, they have to enter emerging markets,” Takuma Maeda said at an…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





