BUSINESS
Eli Lilly Japan Aims to Be a Top-10 Drug Maker in Japan by 2020, but Re-pricing and Generic Competition Could Pose Obstacles
Alfonso G. Zulueta, president of Eli Lilly Japan, announced new business targets for the company at a press conference on March 13. Eli Lilly Japan aims to double its sales by 2020 and become one of the top 10 drug…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





