A survey conducted in March by the healthcare business consulting company Nextit Research Institute showed that Allegra (fexofenadine) ranked top among original drugs whose generic versions were predicted to be further promoted. According to the survey results released on April…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





