BUSINESS
Lotriga, Equa, Aimix Most Promoted Products in GP, HP Markets in January: Rep Track Survey
According to a Rep Track Survey in January by Anterio Inc., which conducted research on the recollections of doctors regarding drug detailing activities, Takeda Pharmaceutical’s hyperlipidemia treatment Lotriga (omega-3-acid ethyl esters 90) ranked first in both the GP market (99…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





