BUSINESS
Increasing Competition in AD Drug Market; Sales of Over 240 Billion Yen Predicted by 2020
Competition is heating up in the Alzheimer’s disease (AD) market. Eisai’s Aricept (donepezil) was once the only treatment available in Japan, but three new chemical entities hit the market in quick succession last year. Generic versions of Aricept have been…
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BUSINESS
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





