BUSINESS
MSD to Promote Joint Detailing by Sales Units Specialized in Different Therapeutic Fields: Vice Pres. Kotani
MSD K.K. will foster closer collaboration between its sales units divided by five therapeutic fields to jointly carry out detailing activities as part of its efforts to effectively allocate its marketing resources, Hidehito Kotani, the company’s vice president and head…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





