BUSINESS
Eisai to Go on Offensive for Aricept by Introducing Consultation Date Reminder Service for Patients: President Naito
At an earnings briefing for April-September 2012 held on November 1, Eisai President & CEO Haruo Naito referred to the domestic business performance of its Alzheimer’s disease (AD) treatment Aricept (donepezil), saying, “It was a really tough battle for us…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





