BUSINESS
Merck Serono No. 1 in Infertility Treatment Market through Ninkatsu Image Strategy
Merck Serono’s Gonalef (follitropin alfa) jumped to first place in the infertility treatment (follicle-stimulating hormone) market in 2011. The German manufacturer of chemicals and drugs Merck KGaA established Merck Serono in January 2007 through the acquisition and integration of Serono…
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BUSINESS
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A few weeks ago, I had coffee with a very talented executive. Let’s call him Kenji. He has a great job, a big salary, and a solid team. But he was unhappy. He felt bored and wanted a new challenge.…





