Japan’s Ministry of Health, Labor and Welfare (MHLW) on March 5 unveiled the revised NHI prices for drugs subject to…
BUSINESS
MSs Want “Client Visits by MRs” for Generic Promotion: Toho Pharmaceutical Survey
A survey conducted by Toho Pharmaceutical on a portion of its marketing specialists (MSs) revealed that in order to further promote the deliveries of their generic products, approximately 80% of MSs indicated visits to medical institutions by the medical representatives…
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