BUSINESS
Eli Lilly Japan Looks at Double-Digit Growth Despite Large Price Cuts in 2 Mainstay Drugs: President Zulueta
In a news conference held in Tokyo on March 15, Alfonso Zulueta, president and general manager of Eli Lilly Japan, indicated that his company will continue to aim for double-digit growth in 2012. He said that while Eli Lilly’s two…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





