BUSINESS
Use of Aricept Generics Is Likely to Expand to Nursing Homes: Pharmacist Survey
A monthly survey based on data collected in February by Nextit Research Institute, Inc.’s medical marketing promotion research unit, revealed that the Alzheimer’s dementia (AD) treatment Aricept (donepezil) and the anti-hyperlipidemia drug Lipitor (atorvastatin) ranked second and third, respectively, among…
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BUSINESS
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





