Japan is pressing ahead with broader drug price cuts under its cost-effectiveness assessment (CEA) system, despite lingering questions over the…
BUSINESS
Nexium Dominates Top 2 Rankings in HP Market 2 Months in a Row: RepTrack Dec. Survey
According to a RepTrack Survey conducted by ANTERIO Inc. in December (December 5-26), Daiichi Sankyo’s proton pump inhibitor (PPI) Nexium (esomeprazole), which was launched in September, rose to the No. 1 position in the HP (medical institutions with 100 or…
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Analysis of individual placements across 43 companies over the past 18 months paints a vivid picture of Japan’s evolving healthcare industry. This comprehensive snapshot illuminates current market demands, strategic shifts, and the enduring appeal of this pivotal Asian market.Rare Diseases…
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