The JPMA's revised promotion code will go into effect in January 2007. This new promotion code is expected to have a great impact on companies' promotional activities since it includes numbers of specific requirements related to the site of seminars…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





