Japan’s cost-effectiveness assessment (CEA) panel has approved a revised handling policy for the CEA system for FY2026, with the health…
COMMENTARY
＜New Series＞ Pursuing the Value of the Japanese Pharm Industry (1)
-Why Is Brand Equity Important for the Japanese Pharm Industry? -George Suzuki, M.D., Ph. D.Senior AnalystHSBC Securities (Japan) LimitedMy name is George Suzuki, a senior analyst at HSBC Securities covering the Japanese pharmaceutical & medical equipment industry. I primarily advise…
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Japan is finally launching technical discussions on its cost-effectiveness assessment (CEA) system. A health ministry-funded research group is set to…
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