Sugio SekoPresidentPharma Marketing Survey Research LaboratoryWith the planned radical reform of the healthcare system in FY2002, FY2001, in which no revision of NHI prices is scheduled, offers the last chance for the drug industry in Japan to harvest good crops.…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





