COMMENTARY
Tougher Pricing Policy, New Products Essential to Offset Impact of NHI Price Revision
Pharmaceutical companies saw particularly large NHI price reductions for anti-ulcer, statin, antihypertensive, and anti-allergy drugs in the recently announced NHI price revision for this year. These are tough markets, each with multiple competing products. Competition Heats Up among Major Therapeutic…
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COMMENTARY
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





