A Happy New Year for Japanese Pharmaceutical Stocks?Jean-Bruno BoueeChairman and CEOBouee Research InstituteGlobal pharmaceutical environment. While the economic situation is difficult for all, the pharmaceutical business is certainly facing its own set of issues:"Soaring development costs and emerging new research…
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COMMENTARY
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





