PHARMA JAPAN welcomes JETRO New York’s Shunsuke Tani as a guest columnist. In occasional contributions, Tani will share his perspectives on US pharmaceutical policy, industry developments, and life in America, drawing on his firsthand experience in the US.---Hello from New…
REGULATORY
MHLW Health Policy Chief Questions Volume-Focused Sales Strategies, Urges Drug Makers to Shift to Healthy Lifespan Extension
While pharmaceutical makers work to make up for drug price cuts by ramping up prescriptions through intensive sales activities, the Japanese government is casting doubt on this business model as its policy focus shifts from disease prevention to the extension…
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REGULATORY
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