BUSINESS
AbbVie Hopes Maviret Will Encourage Potential Hep C Patients to Get Treatment: Hepatitis Biz Head
AbbVie is working to bring into widespread use the hepatitis C treatment Maviret (glecaprevir + pibrentasvir), which it launched on November 27. The market for hepatitis C treatments has been contracting, but AbbVie plans to promote the product by highlighting…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





