Analysis of individual placements across 43 companies over the past 18 months paints a vivid picture of Japan’s evolving healthcare industry. This comprehensive snapshot illuminates current market demands, strategic shifts, and the enduring appeal of this pivotal Asian market.Rare Diseases…
Diabetes drugs were heavily pitched to GPs in June through a series of promotional channels, including drug reps and seminars, with Novartis Pharma’s EquMet (vildagliptin + metformin) leaving the strongest impression, a monthly survey showed. According to a physician recollection…
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