Pfizer saw its Japan sales shrivel 7.4% in FY2016 (December 2015-November 2016) as it suffered biennial price reductions in April and relentless generic inroads eating into its off-patent product sales. In FY2016, the US behemoth’s Japan sales checked in at…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





