Few drugs will be subject to the so-called “optimal use promotion guidelines” because they will only cover trailblazer medicines with novel mechanisms of action, Kazuhiko Mori, councilor in charge of pharmaceuticals at the Health Minister’s Secretariat, said on February 9.…
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The Wednesday TableShe had been on virtual calls since eight in the morning. The screen glowed. Her eyes burned. Plugged into Teams across time zones, she was digitally connected yet entirely isolated from the reality of Japan’s pharma market.She needed…





