BUSINESS
Chugai to Optimize Area Management, Strengthen Expertise through Marketing System Reorganization: Marketing Chief
Chugai Pharmaceutical aims to build a marketing system that optimizes area management and strengthens expertise, said Susumu Kato, general manager of the Marketing & Sales Division, on February 1. These moves will be taken in response to the development of…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





