BUSINESS
Kyowa Kirin to Stress Effectiveness of Psoriasis Drug Lumicef in Promotion: President
Kyowa Hakko Kirin is poised to promote the strong effectiveness of its soon-to-launch psoriasis treatment Lumicef (brodalumab), which was approved in Japan in July, pitting it against antibody rivals, President Nobuo Hanai said at an earnings conference on August 1.…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





