BUSINESS
Kyorin Enthusiastic about Overcoming “Kipres Cliff,” Aiming for Over 50% Share with AG, 4 New Product Launches
Kyorin Holdings faces the patent expiry of its mainstay product Kipres (montelukast), which posted sales of 44.1 billion yen in FY2015. Kipres generics are expected to enter the market in December. In its new four-year midterm management plan for FY2016–2019,…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





