The market share of generic drugs in Japan in July-September 2015 came to a preliminary 54.7% on a volume basis, up 0.3 point from the previous three months, according to the Japan Generic Medicines Association (JGA). The volume-based share represents…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





