COMMENTARY
Leaner Sales Forces? Lower Profits? Drug Makers Face Tough Decision in 80% Generic Era
The Japanese government approved its economic and fiscal policy guidelines in June, calling for a generic share of “at least 70% by mid-2017 and at least 80% at the earliest possible date between FY2018 and the end of FY2020.” In…
To read the full story
COMMENTARY
- Rare Cancer Case Raises New Questions about AAV Gene Therapy Safety
July 27, 2026
- A Turning Point for Pharma? Chuikyo Reform Could Open Door to Greater Industry Role
July 13, 2026
- DORA Use Could Expand as Japan Opens Door to “Sleep Disorders” Specialty
July 6, 2026
- New Generic Listings Plunge, Industry Heads for a Shakeout
July 1, 2026
- Adaptation, Diversification Key as Drug Wholesalers Face Profit Squeeze
June 16, 2026
A few weeks ago, I had coffee with a very talented executive. Let’s call him Kenji. He has a great job, a big salary, and a solid team. But he was unhappy. He felt bored and wanted a new challenge.…





