Drug wholesalers must come up with new ways to tap their field representatives by carving out new businesses as the government’s updated 80% generic penetration target will add further impetus to generic inroads in Japan, the chief of Mediceo Corporation…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





