TRENDS
ARBs at a Turning Point: Inroads by Generics to Lead to Gradual Decline in Sales
The competitive situation of angiotensin receptor blockers (ARBs), which have created a huge market, has been altered by the entry of generics and other factors. Based on drug makers’ settlements of accounts for the first half (April-September) of the current…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





