BUSINESS
Sanofi Taps Call Center to Prevent Patient Dropouts from Insulin Therapy
Sanofi K.K. has set up a call center to prevent diabetes patients from dropping out of insulin therapy, where adherence is a key challenge, a company executive said on September 11. About 40% of new patients on insulin drop out…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





