Nippon Boehringer Ingelheim (NBI) announced on April 17 that it will delay the launch of the lung cancer treatment Giotrif (afatinib), its first anticancer drug, until May 7. The company originally planned to launch Giotrif immediately after its NHI price…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





