Japan’s general trading houses are steadily becoming a force to be reckoned with in the pharmaceutical industry — and not…
BUSINESS
Shionogi Influenza Campaign Causes Stir among Healthcare Professionals
Shionogi’s influenza awareness campaign is raising concerns among some Japanese healthcare professionals that it may prompt an excessive number of people with the flu to visit hospitals. Aiming to increase public awareness about the early treatment of influenza, a TV…
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