BUSINESS
New Products Shake Up Market for Osteoporosis Treatments; Entry of Pralia Could Lead to Change in Market Structure
Competition in the market for osteoporosis treatments is heating up as a result of a wave of new product launches. Pralia (denosumab), Japan’s first anti-RANKL antibody, was launched in June. Administered just once every six months, it has further expanded…
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BUSINESS
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





