BUSINESS
Plavix Rises to 3rd Place in Domestic Ethical Drug Market in 2012, Could Take No. 1 Spot This Year
IMS Japan’s report on domestic sales (NHI price basis) of ethical drugs in 2012 reveals major changes in the rankings of top-selling drugs. Sales of Sanofi K.K.’s main product, the antiplatelet agent Plavix (clopidogrel), exceeded 100 billion yen, posting a…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





