BUSINESS
New Settai Rules Halfway to Establishment; Some in Industry Want Further Rules as Well
New rules for business entertaining (settai) are taking hold in the pharmaceutical industry, but the rules are not being adhered to in some cases, according to a survey conducted by the Fair Trade Council of the Ethical Drugs Marketing Industry…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





