As CEO of Morunda, I had the privilege of interviewing Bill Schuster, Country Manager of Viatris in South Korea. Our conversation delved into the multifaceted nature of leadership in the healthcare industry, exploring challenges, successes, and the power of authenticity.A…
BUSINESS
Celgene K.K. Focused on MR Training Aiming for No. 1 Ranking Among Hematologists in 2013
Celgene K.K. is working to enhance the education and training of its MRs. An annual survey conducted by an independent market research agency found that the company’s MRs rose to third place in 2012 in the evaluation of MRs’ detailing…
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BUSINESS
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A total of 43 innovative new medicines are anticipated to be approved or listed in Japan this year, according to a survey by Jiho. At the center of attention are some highly innovative, but probably ultra-expensive, gene therapies, as well…
For the first time in many years, Japan appeared to have pivoted to a pro-innovation path with the FY2024 drug pricing reform. All eyes were apparently on this course change as seen in this year’s most-read story list, though the…