ORGANIZATION
Efforts to Promote Generic Substitution Preferable to Cutting Prices of Long-Listed Drugs: Mr Sawai of JGA
Hiroyuki Sawai, president of the Japan Generic Medicines Association (JGA), told Jiho in a New Year’s interview that promoting the use of generic drugs in place of long-listed drugs would have a bigger impact on reducing the healthcare expenditure than…
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The Wednesday TableShe had been on virtual calls since eight in the morning. The screen glowed. Her eyes burned. Plugged into Teams across time zones, she was digitally connected yet entirely isolated from the reality of Japan’s pharma market.She needed…





