Patent cliffs, where sales drastically decrease due to the expiration of a patent for a blockbuster product, have begun to hit pharmaceutical manufacturers in the US and Europe. Many manufacturers saw decreased sales in their business results for the January-June…
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BUSINESS
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





