A tally compiled by IMS Japan indicated that the Japanese ethical drug market expanded to 2,363.217 billion yen (based on NHI prices) in the April-June period of 2012, up 2.1% compared to the corresponding period of the previous year. Sales…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





