BUSINESS
Cumulative Sales of Japan’s 1st Emergency Contraceptive NorLevo Nears 50,000 Packs in 1 Year
NorLevo Tablets (levonorgestrel), which were launched a year ago as the first emergency contraceptive approved in Japan, have got off to a good start. NorLevo is an oral formulation for which ASKA Pharmaceutical obtained exclusive marketing rights in Japan from…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





