With the increasing number of new marketing channels, your clients’ and stakeholders’ preference for which channel they would like to receive information from is increasingly varied. How can marketers find the best combination of channels to meet their needs and…
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The Wednesday TableShe had been on virtual calls since eight in the morning. The screen glowed. Her eyes burned. Plugged into Teams across time zones, she was digitally connected yet entirely isolated from the reality of Japan’s pharma market.She needed…





