Japan’s cost-effectiveness assessment (CEA) panel has approved a revised handling policy for the CEA system for FY2026, with the health…
BUSINESS
Use of Aricept Generics Is Likely to Expand to Nursing Homes: Pharmacist Survey
A monthly survey based on data collected in February by Nextit Research Institute, Inc.’s medical marketing promotion research unit, revealed that the Alzheimer’s dementia (AD) treatment Aricept (donepezil) and the anti-hyperlipidemia drug Lipitor (atorvastatin) ranked second and third, respectively, among…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…
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