AstraZeneca’s (AZ) proton pump inhibitor (PPI) Nexium (esomeprazole) launched in September was ranked No. 1, despite the decreases in the number of calls, both in the GP (medical institutions with 99 or fewer beds) and HP (medical institutions with 100…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





