Japan is pressing ahead with broader drug price cuts under its cost-effectiveness assessment (CEA) system, despite lingering questions over the…
BUSINESS
Eisai Sets Up Aricept Dept. to Boost Japan Marketing Efforts
Eisai set up on October 1 Aricept Department (Eisai Japan), which will dedicate its efforts to produce strategies for boosting domestic marketing activities for Aricept (donepezil), its treatment for Alzheimer’s disease (AD). Eisai established the department aiming to deal with…
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Analysis of individual placements across 43 companies over the past 18 months paints a vivid picture of Japan’s evolving healthcare industry. This comprehensive snapshot illuminates current market demands, strategic shifts, and the enduring appeal of this pivotal Asian market.Rare Diseases…
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